Jean Wolfe Twitter Hour

#AthenaBizHour

 

The Athena Network host a weekly Twitter Hour on Monday’s from 8-9pm. To get involved with the chat you are able to follow by using the hashtag #Athenabizhour.

Each week will feature an expert in their field. They will be available to answer your questions around their profession, and to offer fabulous advice and tips, that you can transfer to your own businesses.

It is also a great opportunity to connect with fellow members, Regional Directors and visitors from around the UK and beyond.

This week we were joined by Jean Wolfe ‘The Blogging Expert’. Here is a summary from Jean’s #AthenaBizHour;

The most important content for you #blog readers may be a post that answers “Why…”
~ exactly. If a reader resonates with the content then they will read on, share and react positive
~Love it. Knowing your Whys makes you wise!! (cheesy soundbite!)

Blog Posts can be any length. Longer ones (600 – 1000 words) tend to be shared more.
If longer blogs are 600 words and above. Would you suggest there is a min word count for a blog?
~ As long as the content conveys a message then short and sweet is good as is longer like @jeanspark says

Is your blog suitable for mobile? If you don’t know Just put your url into Google’s test http://ow.ly/9A6d300Yozf

New to business and started to blog to promote it. Some successful others not.Don’t know why.Is there basic rules?

~ 1 rule only. Is it interesting for my readers? You could play with headlines and work out what works.

Am I better to have the blog on my website or as a landing page?

~ Keep landing page doing its special job and have blog as separate navigation to find out more

Would you have a suggested font to blog in and font size?

~simple and readable. Arial 14 would be. OK.

“How to” posts a simple 1 minute tip to something quite complex. It is your take on it for your readers that matters!

Have you enjoyed the sun? Great to get out, take a photo and blog about it. Can be a metaphor for your biz

Women are natural bloggers! Helpful, conversational and enjoy talking – even on line!

For useful #blogging tips and more info http://ow.ly/drKt300YssP

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What Athena Members Say …

Nicky Fitzmaurice

"Athena Networking has been the making of me! I have made more friends and learnt more about business tools and networking strategy in the last year than I ever thought possible. Athena’s focus on training members to be the best that they can be, whilst in a supportive and nurturing environment, gave me the confidence to learn and grow which in turn allowed my business to do the same. It is this, that is the heart of Athena. No hard sell amongst the members, we encourage one another to help where we can. I always come away from a meeting inspired and bubbling with ideas on how to grow my business. It’s a fabulous way to live, learn and grow. Nicky Fitzmaurice www.satinpaperbacks.com

Selena Ludick

“The Athena network can be distinguished from any other networking group I attend. Its structure and form mean that members who attend are committed and dedicated to proactive networking which on turn achieves tangible results.  This benefits me and my firm,  in just a two  hour monthly meeting I have the opportunity to talk to other business women about me, my business and what I need and how I can be helped.  The environment for delivering this is focused and professional. As a result referrals are made and recommendations given which, for me achieves increased clients and in turn builds greater contacts.  As a busy business women Athena also provides a forum to connect with other business women on a social / friendship basis so “all work and no play does not make this Jill a dull girl” Athena motivates me, strengthens my vision, equips and endorses me but most of all provides the fuel every business women needs to keep raising her game and stepping up to the mark.”

Rosie Mortimer

Working mostly on my own, I really appreciate the positive camaraderie of the Athena women. Whatever need or concern one has, there is always someone able, and enthusiastically willing, to help with good advice. I find the interaction tremendously stimulating and enjoyable - and highly instructive. A wonderful group to see regularly, with excellent opportunities to meet other interesting and skilled women at training days. Thank you Athena!

 

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